Good Neighbours Pick

Key Advantage

Locally owned real estate team serving Aurora and surrounding areas with heart

4.9· 108 Google reviews
Key Advantage, Real Estate Team in Aurora
LocalTeam
ClientFirst
4.9On Google

What They Offer

🔑
Buying
Guidance that helps buyers feel supported from the first conversation to the final signature.
🏡
Selling
Expert negotiation and strategy to sell with confidence and care.
📋
Real Estate Guidance
Trustworthy advice grounded in business, leadership, and community experience.

Why We Recommend Them

“Plenty of agents chase the deal; Key Advantage looks after the person. Lindsay and Susie lead with integrity and genuine care — exactly what you want for a decision this big. Our Aurora pick.”

Good NeighboursGood Neighbours Aurora

Some real estate teams focus on transactions – Key Advantage focuses on people. That’s what immediately stood out.

Lindsay and Susie Strom bring a powerful blend of real estate expertise, negotiation skill, and genuine care to every client they work with. Their backgrounds in business, leadership, and community service give them a trustworthy approach that helps buyers and sellers feel supported from the first conversation to the final signature.

With a reputation built on integrity, teamwork, and a belief that success comes from putting clients first, Key Advantage has become a standout choice for anyone looking for real estate guidance in Aurora.

👥
People Over Transactions
Lindsay and Susie focus on people, not just deals.
🤝
Genuine Care
A blend of expertise, negotiation skill, and real care for every client.
🏅
Built on Integrity
A reputation built on integrity, teamwork, and putting clients first.

Meet Key Advantage

Good Neighbours Aurora recommends
Key Advantage

Locally owned real estate team serving Aurora and surrounding areas with heart.

4.9 from 108 Google reviews
LocalTeam
ClientFirst
4.9On Google
Good Neighbours

Google Reviews

Key Advantage is rated 4.9 out of 5 from 108 Google reviews. Here is what some of those customers wrote, in their own words:

C
Courtney F.
Google review · November 2026
★★★★★

“She really listened to what we wanted and stayed committed until we found the perfect home.”

B
Brian B.
Google review · October 2026
★★★★★

“Whether by phone, email, or text, she was always accessible, and her responses were consistently prompt, clear, and thorough.”

M
Margi M.
Google review · October 2026
★★★★★

“She took the time to understand our needs and preferences, provided honest advice, and guided us in the right direction at every step.”

W
Wendy G.
Google review · June 2026
★★★★★

“We would recommend Heather to anyone looking for a qualified and reliable Real Estate Agent.”

Read all 108 reviews on Google →

FAQ

Key Advantage is a women-led, family-run boutique real estate team with Royal LePage RCR Realty. It’s led by broker and team lead Lindsay Strom and her mother, Susie Strom, a sales representative and managing partner. The two built the Key Advantage brand together in 2019.
Plenty. Susie joined Royal LePage in 1999 and has more than 20 years as a York Region realtor. Lindsay has been licensed since 2011, started out at a Royal LePage front desk as a teenager and later earned her broker’s licence.
Yes. Aurora is one of their core markets, along with Newmarket, Markham, Innisfil, Whitchurch-Stouffville and surrounding York Region communities. Lindsay’s bio notes the team was Top Team by Units for Aurora listing and selling performance from 2021 to 2025, based on TRREB data.
Their listing service includes a complimentary staging consultation, professional HDR photography and video, drone footage, virtual tours and floor plans, plus feature sheets and custom brochures with neighbourhood information. Listings are also promoted through social media, open houses and their agent network.
It starts with an initial meeting where the team explains exactly what to expect during the listing period. They then build a custom plan, launch marketing, coordinate showings and negotiations, and support you through closing with referrals to lawyers, tradespeople and movers.
Yes. Their buying process considers your short- and long-term goals to find a home in a neighbourhood you’ll love. The team includes a dedicated buying agent, and their website has buyer calculators to help you plan.
Key Advantage offers a home evaluation you can request through their website. It’s a good first step if you’re thinking about selling in Aurora and want a realistic starting point before you sit down with the team.
Lindsay earned Royal LePage’s Chairman’s Club in 2025, for the top 1% of agents nationally, and the team has been the #1 Royal LePage RCR team in Newmarket from 2021 to 2025. Susie won an Aurora Chamber of Commerce Business Excellence Award in 2019.
Yes. The team donates part of its revenue from sales to the Royal LePage Shelter Foundation, the Newmarket Food Pantry, Yellow Brick House and local shelters for women and children. They received the Aurora Chamber of Commerce Community Involvement Award for that work.
Call 905-836-1212 or email info@KeyAdvantage.ca. The team’s office is at 17360 Yonge Street in Newmarket, a short drive from Aurora. You can also browse featured listings, sold properties and client success stories on their website before you reach out.

Advice from Key Advantage

What First-Time Buyers in Aurora Should Know Before Starting Their Search

Buying your first home is an exciting goal, but many people think the search begins when they start scrolling through listings. In reality, the most

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Where do I start when buying my first home in Aurora?

Start with a mortgage pre-approval, then a list of what you need, then a real estate team that knows Aurora. The first five steps in order.

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How to Choose the Right Real Estate Team in Aurora

Choosing a real estate team is one of the most important parts of buying or selling a home. The right team can help the process feel organized, informed, and

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Visit Key Advantage

17360 Yonge St, Newmarket, ON L3Y 7R6

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